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Intermedia Labs

Role:

Senior Product Designer

Contribution:

UX research, Prototyping, UI design, Graphic Design, Marketing Design

Intermedia Labs was a pioneer in live mobile entertainment and continues to be the leading innovator within mobile media with titles such as HQ Trivia and HQ Words.

I was fortunate to be a part of Intermedia’s run and help showcase historical products to the millions of people who enjoyed them daily.

My relationship with Intermedia was a long and unique one. Originally slated to join the creative team in 2017 to help create and launch HQ for the first time, delays in schedules made it so that this couldn’t be possible. However, life has a funny way of working out and in early 2019 I was asked to join the team. Unfortunately this time it was a rescue mission as the company was struggling to create new content, retain their existing audience and attain a new one.

During my time at HQ I was in charge of supporting existing titles such as Trivia, Words, and Sports. But behind the green screen I was leading design on new live interactive media to bring to our audiences. Shows such as HQ Swipe, HQ Tunes, HQ Jokes, HQX, HQ Shop and many more.

The following are a few Product Features I helped bring to the screen on HQ Trivia.

Intermedia Labs

Role:

Senior Product Designer

Intermedia Labs was a pioneer in live mobile entertainment and continues to be the leading innovator within mobile media with titles such as HQ Trivia and HQ Words.

I was fortunate to be a part of Intermedia’s run and help showcase historical products to the millions of people who enjoyed them daily.

My relationship with Intermedia was a long and unique one. Originally slated to join the creative team in 2017 to help create and launch HQ for the first time, delays in schedules made it so that this couldn’t be possible. However, life has a funny way of working out and in early 2019 I was asked to join the team. Unfortunately this time it was a rescue mission as the company was struggling to create new content, retain their existing audience and attain a new one.

During my time at HQ I was in charge of supporting existing titles such as Trivia, Words, and Sports. But behind the green screen I was leading design on new live interactive media to bring to our audiences. Shows such as HQ Swipe, HQ Tunes, HQ Jokes, HQX, HQ Shop and many more.

The following are a few Product Features I helped bring to the screen on HQ Trivia.

Product features

Enhancing the App Lobby.

In the dynamic world of HQ, a key challenge emerged as the app lobby faced limitations in accommodating the influx of exciting new shows.

In this example, we'll explore the intricacies of the existing app lobby design, shedding light on its constraints.

Followed by design explorations implemented to revamp and optimize the lobby for a more user-friendly and versatile experience.

Design Explorations

Transformative Results

As trailblazers in the media landscape, the need to reimagine TV guides became apparent. Audiences deserve seamless access to information, without the need to hunt for it.

The revamped lobby introduces a 24/7 single-player trivia game and a dynamic schedule display, ensuring users always have the most relevant information at a glance.

Additionally, players receive timely alerts for cashing out their earned funds, while enjoying a clearer view of their stats, eliminating the need to delve deep into user profiles.

Elevating the Game

Prize Questions

The dynamics were becoming stagnant. Player engagement wasn't translating into a captivated audience. We sought a solution to infuse excitement throughout the entire game, not just at its conclusion.

Solution

It was rather simple. Make everyone a winner!

Why it Worked

Every player had the chance to emerge as an HQ winner. By strategically placing "Checkpoints" at intervals throughout the game, each user could decide whether to claim their accumulated earnings or take a risk for the chance at the Grand Jackpot at the culmination of the game.

Many opted to claim their early earnings, bringing them the joy of an HQ win. However, the majority chose to gamble everything, remaining actively engaged and more deeply invested in the game.

This user flow shows the path towards taking the prize money and becoming an HQ winner!

Host introduces a prize question

Q appears with an indication that this is a Prize Q under the options

Host introduces the prize

Player chooses to take the winning offer. Win button activated

Congratulations toast banner appears and winner’s animation begins

Winner details and share modal

Prize graphics intro/animation

Correct answer is revealed along with the number of players who now qualify for the prize

Ui appears while motion graphics animate. 10 second timer counts down within the Jackpot button

UI lowers from screen

Winner’s animation plays through

Toast banner with next prize info

Multi-Media Questions

HQ Trivia was best know for their 3 option style. With the start of season 6 we introduced a variety of question formats to the game. Video, Photo and Multi Select.

Video

Photo

Multi- Select

Introducing HQ Coins

The Shop

The HQ Shop made its debut with the introduction of HQ Coins, offering players a convenient platform to acquire Coins, Power-Ups, and Extra Lives.

Implementing the HQ Shop required a thorough overhaul of the app's existing navigation and submenus.

Here, we'll delve into an overview of both in-game and out-of-game HQ Shop flows.

HQ Shop Tab

HQ In-Game Shop

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Copyright © 2024 adallaryan. All rights reserved. version 3.0

Like My Work?

Imagine what we can accomplish together 🙌

Connect

Copyright © 2024 adallaryan. All rights reserved. version 3.0